Bachelor of Business Administration
The Education Objective of this program is to equip
students with knowledge and skill set so that they
should be able to contribute competently and efficiently
as business professionals and to demonstrate crossdiscipline
knowledge of core business functions and exhibit
preparedness to work in a diversified work environment,
respective different cultural values and work ethically.
The undergraduate program (BBA) is developed with a
clear objective to produce future managers, with strong
theoretical knowledge and leadership & management
skills. Due emphasis is placed upon development of
entrepreneurial spirit and leadership qualities to create
managers with high competence and ethical values. A
unique combination has been adopted to create managerial
skills, confidence building and decision making.
The undergraduate program is of eight semesters
spread over a period of four years and the curriculum
is designed to enable students to work effectively in a
business environment that has become increasingly more
complex. The programs offers specialization opportunities
to students in areas like Marketing, Human Resource and
Finance.
The students will be required to undergo 8 weeks of
Noncredit Internship in a business organization during
the summer break after sixth semester and to engage in
Community Service in line with the program designed by
the Directorate of Student Affairs of the University,
Students will have the opportunity to work on a business
project in 7th and 8th bringing in all their knowledge
gained in the first six semesters of four year program and
will address real life business problems.